To Illustrate, We Googled 50 Travel Agencies
# agencies with functioning websites. The rest couldn’t be found or were broken.
# agencies that gave us the option to subscribe to receive email communications.
# agencies that we received an email from over the space of three months.
# agencies sending out regular, effective email communications.
THE GENESYS DIFFERENCE
The four core components of the Genesys service combine to make email marketing effortless AND effective:
1. CONTENT
Our Email Gurus can turn just about anything – a web link, a word document, or a blurry PDF – into a professional, content driven email campaign. We’ll source all the creative, design the all imagery, write all the copy and build it into a fully mobile-responsive email template.
2. SERVICE
Your Account Manager is always on hand to save you time & stress, and help you maximize the effectiveness of every email campaign we create.
We'll manage your schedule for you, based on your preferences. We send you reminders and ideas when a new campaign is due, and give you tips for how you can take our campaigns and give them a personal touch... We’ll even dispatch the campaigns on your behalf!
3. TECHNOLOGY
If you’re looking for email campaigns with an “X” factor then you’ve come to the right place. Our Email Geeks have developed a number of custom tools & features that will make your emails stand out from the crowd.
Our custom "Live Mail" features include:
- Video in mail
- Surveys & Forms
- Toggles
- Pop up chat boxes
4. SHARING
Once we have created an email campaign for a travel agency client that mail content is tagged, categorized, and added to our online content library.
When another agency client logs in they can browse this library and select mail content from it. The system automatically re-brands the mail per the user’s pre-determined settings and it’s ready for dispatch. The agency who submitted the content then receives a rebate against the creative cost. Sharing is caring!
